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Each participating student will receive a message in the same Dropbox where he or she upload the Bio Form indicating the four cards for this Creativity Card Game. The cards will indicate an emerging technology, a consumer need and/or desire, a United Nations’ sustainable goal and a city overseas .The students will develop ideas for products and/or services by combining all the topics indicated in the four cards. The potential consumers will 25-55individuals middle economic class living in the cities indicated in the cards. Each student will prepare a 6 pages paper double space font 12 indicating the following:1.The idea: The name of my idea is ( indicate the name). The main benefit of my idea for individual belonging to the middle economic class /25 – 55 years old / living in the city (indicate the city that was giving to you in the cards) is (explain the benefit). This is the way my product/service will be used by the consumer to experience the benefit. (1 page) Check syllabus schedule for date to upload your idea description in Dropbox..2. Research to support the idea: In this second section of the paper you will describe what you have learned about a) the consumers living in the city assigned to you b) the emerging technology assigned to you c) the United Nations Sustainable Goal assigned to you. You will also indicate why you think the proposed idea has business potential. (Minimum 4 pages)3. Sources. Every No specific style required. (1 page/Average 12 sources). Numerical referencing is required: Numbers are used instead of the author’s last name to identify a source in the text. The list of references at the end is arranged in numerical order. In the Numeric style, sources are identified by a number, starting with 1. Check Syllabus schedule for date to upload your paper.

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